NHS Health for Work

Client: Strategycom / NHS Plus / Department for Work and Pensions

Brief: Concept, design and implement a highly engaging interactive website aimed at raising awareness and driving traffic to the new NHS Plus, Health for Work Initiative.

Response: A bespoke website front end was developed to give maximum information about the service and make the decision to contact the helpline as easy as possible for SME owners. A number of interactive solutions were implemented including an animated ‘business explorer’ designed to directly address users from any business sector with a minimum of clicks

The site also contained streaming media featuring a bespoke video player, an interactive FAQ and a sophisticated SEO implementation bound into a ‘common questions’ format.

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