Sky Staff Introduce a Friend

Client: BSkyB

Brief: Update the Sky Staff Introduce a Friend microsite to include ‘Always On’ Functionality. Maintain and update campaign site back-end with ongoing offers for friends and family


Response: The project was delivered on time and on budget, allowing the client to run multiple concurrent campaign Microsites managed through a single Umbraco CMS front-end. The Introduce a friend mechanic is a key ongoing sales driver for the internal marketing team, generating significant quarterly revenue.


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